{"id":26228,"date":"2026-03-02T13:33:09","date_gmt":"2026-03-02T13:33:09","guid":{"rendered":"https:\/\/test.donorperfect.com\/integrations\/?p=26228"},"modified":"2026-03-10T17:23:30","modified_gmt":"2026-03-10T17:23:30","slug":"mailchimp","status":"publish","type":"post","link":"https:\/\/test.donorperfect.com\/integrations\/email-marketing\/mailchimp\/","title":{"rendered":"Mailchimp"},"content":{"rendered":"\n
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Overview<\/h2>\n<\/div><\/div>\n
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Send targeted, personalized Mailchimp emails using DonorPerfect donor data.<\/p>\n

DonorPerfect automatically syncs donor records with email addresses to Mailchimp each night\u2014no manual exports required. Key donor and gift details help you build and send timely campaigns in Mailchimp, while email activity is logged in DonorPerfect for a complete view of each donor\u2019s engagement.<\/p>\n<\/div>\n<\/div>\n

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Benefits<\/h2>\n<\/div><\/div>\n
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  • Continue using your existing Mailchimp account<\/li>\n
  • Eliminate manual exports and list uploads<\/li>\n
  • Reach the right supporters with more targeted email campaigns<\/li>\n
  • See email engagement on each DonorPerfect donor record<\/li>\n
  • Strengthen donor relationships with more relevant outreach and follow-up<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
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    Features<\/h2>\n<\/div><\/div>\n
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    Automatic nightly data sync<\/h4>\n

    Donor and gift details move from DonorPerfect to Mailchimp each night, keeping your audiences current<\/p>\n<\/div><\/div>\n<\/div>\n

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    Audience building in Mailchimp<\/h4>\n

    Create and manage targeted lists directly in Mailchimp using up-to-date donor data<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n

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    Donor groups available for segmentation<\/h4>\n

    DonorPerfect Flags appear as Mailchimp tags, so existing donor groups can be used without rebuilding lists<\/p>\n<\/div><\/div>\n<\/div>\n

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    Email activity recorded in DonorPerfect<\/h4>\n

    Email engagement is logged on each donor record for visibility and tracking<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n

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    How data flows<\/h2>\n<\/div><\/div>\n
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    DonorPerfect syncs key donor and gift data to Mailchimp each night so your team can build audiences and send campaigns. Available data fields vary based on your Mailchimp subscription. After emails are sent, Mailchimp engagement activity\u2014including sends, opens, clicks, and unsubscribes\u2014is logged in DonorPerfect.<\/p>\n<\/div>\n<\/div>\n

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    Frequently Asked Questions<\/h2>\t\t
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    1. <\/strong>Do we need our own Mailchimp account?<\/strong><\/p>

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    Yes. DonorPerfect connects to your organization\u2019s existing paid Mailchimp account (free plans are not supported). Mailchimp subscriptions are handled separately from DonorPerfect.<\/span><\/p>\n<\/div>\n\t\t\t\t

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    2. <\/strong>Where does list management happen?<\/strong><\/p>

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    DonorPerfect syncs the data to Mailchimp, where you manage lists and segments using Mailchimp\u2019s tools.<\/span><\/p>\n<\/div>\n\t\t\t\t

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    3. <\/strong>How do we get started with DonorPerfect and Mailchimp?<\/strong><\/p>

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    We\u2019ll help you connect your Mailchimp account to DonorPerfect and confirm the sync as part of the onboarding process. Mailchimp provides support for campaign design, segmentation, and platform-specific features.<\/span><\/p>\n<\/div>\n\t\t\t\t

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