{"id":35736,"date":"2025-04-28T12:00:04","date_gmt":"2025-04-28T16:00:04","guid":{"rendered":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/?post_type=authors&#038;p=35736"},"modified":"2025-08-01T12:58:57","modified_gmt":"2025-08-01T16:58:57","slug":"mallory-erickson","status":"publish","type":"authors","link":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/","title":{"rendered":"Mallory Erickson"},"content":{"rendered":"\n<p>Mallory Erickson is the founder and CEO of <a href=\"https:\/\/practivated.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Practivated<\/a>, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.<\/p>\n<p>Through her Power Partners Formula, Mallory has trained over 60,000 fundraisers, blending executive coaching, behavior design, and strategic fundraising. Her book, What the Fundraising, explores how shifting away from a scarcity mindset leads to greater impact and sustainability.<\/p>\n<p>At <a href=\"https:\/\/practivated.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Practivated<\/a>, which Mallory founded in 2024, she continues to drive innovation in fundraising through technology, coaching, and science-backed strategies. If you\u2019re ready to fundraise with confidence and alignment, Mallory\u2019s work is for you.<br><br><a href=\"\/nonprofit-technology-blog\/authors\/\">Meet our authors: fundraising experts and nonprofit leaders &gt;&gt;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships. Through her Power Partners Formula, Mallory has trained over 60,000 fundraisers, blending executive [&hellip;]<\/p>\n","protected":false},"author":74,"featured_media":35739,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"19661,6521,6620,24845,28174,22749","_relevanssi_noindex_reason":"","_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","footnotes":"","_wp_rev_ctl_limit":""},"class_list":["post-35736","authors","type-authors","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Mallory Erickson - Nonprofit Technology &amp; Fundraising Blogs<\/title>\n<meta name=\"description\" content=\"Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mallory Erickson\" \/>\n<meta property=\"og:description\" content=\"Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/\" \/>\n<meta property=\"og:site_name\" content=\"Nonprofit Technology &amp; Fundraising Blogs\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-01T16:58:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n\t<meta name=\"twitter:label2\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data2\" content=\"Anisa Chugthai\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/\",\"url\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/\",\"name\":\"Mallory Erickson - Nonprofit Technology &amp; Fundraising Blogs\",\"isPartOf\":{\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg\",\"datePublished\":\"2025-04-28T16:00:04+00:00\",\"dateModified\":\"2025-08-01T16:58:57+00:00\",\"description\":\"Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.\",\"breadcrumb\":{\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#primaryimage\",\"url\":\"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg\",\"contentUrl\":\"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg\",\"width\":1500,\"height\":1500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Authors\",\"item\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Mallory Erickson\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/#website\",\"url\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/\",\"name\":\"Nonprofit Technology &amp; Fundraising Blogs\",\"description\":\"DonorPerfect&#039;s Nonprofit Technology Blog features articles, resources, videos and free tools for nonprofits, created by our fundraising and nonprofit management experts.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Mallory Erickson - Nonprofit Technology &amp; Fundraising Blogs","description":"Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_type":"article","og_title":"Mallory Erickson","og_description":"Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.","og_url":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/","og_site_name":"Nonprofit Technology &amp; Fundraising Blogs","article_modified_time":"2025-08-01T16:58:57+00:00","og_image":[{"width":1500,"height":1500,"url":"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute","Written by":"Anisa Chugthai"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/","url":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/","name":"Mallory Erickson - Nonprofit Technology &amp; Fundraising Blogs","isPartOf":{"@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#primaryimage"},"image":{"@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#primaryimage"},"thumbnailUrl":"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg","datePublished":"2025-04-28T16:00:04+00:00","dateModified":"2025-08-01T16:58:57+00:00","description":"Mallory Erickson is the founder and CEO of Practivated, an executive coach, fundraising consultant, and host of the What the Fundraising podcast. She is dedicated to transforming the nonprofit sector by helping fundraisers move beyond transactional approaches to build lasting, mission-aligned partnerships.","breadcrumb":{"@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#primaryimage","url":"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg","contentUrl":"https:\/\/uploads.donorperfect.com\/images\/sites\/2\/mallory-erickson-author-1.jpg","width":1500,"height":1500},{"@type":"BreadcrumbList","@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/mallory-erickson\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/"},{"@type":"ListItem","position":2,"name":"Authors","item":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/authors\/"},{"@type":"ListItem","position":3,"name":"Mallory Erickson"}]},{"@type":"WebSite","@id":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/#website","url":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/","name":"Nonprofit Technology &amp; Fundraising Blogs","description":"DonorPerfect&#039;s Nonprofit Technology Blog features articles, resources, videos and free tools for nonprofits, created by our fundraising and nonprofit management experts.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/authors\/35736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/authors"}],"about":[{"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/types\/authors"}],"author":[{"embeddable":true,"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/users\/74"}],"replies":[{"embeddable":true,"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/comments?post=35736"}],"version-history":[{"count":6,"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/authors\/35736\/revisions"}],"predecessor-version":[{"id":36355,"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/authors\/35736\/revisions\/36355"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/media\/35739"}],"wp:attachment":[{"href":"https:\/\/test.donorperfect.com\/nonprofit-technology-blog\/wp-json\/wp\/v2\/media?parent=35736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}