Major Donors

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Expert guidance for major gift fundraising

Strengthen donor relationships and sustain your mission

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85%

85% of the average nonprofit’s revenue comes from gifts of $1,000 or more

This means high-net-worth individuals or corporations can have a transformational effect on a nonprofit’s mission. Finding, stewarding, and celebrating these powerful community members is an important step in mission fulfillment.

But it’s not just about money. Major gift fundraising is a chance to invite supporters of your cause to become strategic partners in your mission. Together, you share a set of values, a vision for tomorrow, and a goal of furthering your philanthropy. DonorPerfect helps you guide major donors (and major gift prospects) on a mutually beneficial journey.

Build trust with major gift fundraising tools

Identify

Reveal data about donor giving habits with integrated prospect research tools.

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Invite

Build and strengthen donor partnerships with personalized communication tools.

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Engage

Highlight opportunities for major donors to partner with your mission.

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Celebrate

Use dynamic reporting to track campaigns and recognize major contributors.

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Watch and learn with expert nonprofit webinars

Webinars to help discover and steward high-impact donors

Major Gifts with Meaning Building Trust Through Human-Centered Fundraising

Major Gifts with Meaning Building Trust Through Human-Centered Fundraising

Learn how to evolve from managing portfolios to curating donor journeys grounded in shared values, emotional resonance, and authentic partnership …
Practivated: Donor conversations made easier

Practivated: Donor conversations made easier

Practice, coaching, and confidence to prepare you for any donor conversation …
Sustain: Maximize Major Donor Impact

Sustain: Maximize Major Donor Impact

Learn how to cultivate relationships with major donors, strengthen personalized connections, and leverage DonorPerfect tools …

Boost your fundraising skills with nonprofit blogs

How to Reveal Major Donors Already in Your Nonprofit CRM

How to Reveal Major Donors Already in Your Nonprofit CRM

Use donor data, reporting tools, and prospect research to uncover your hidden philanthropists. Every nonprofit dreams of a strong major …
How to Practice Donor Conversations With AI

How to Practice Donor Conversations With AI

Most fundraisers have experienced that moment where a conversation with a donor felt more like a test than a connection …
Tammy Zonker on How to Retain Major Donors

Tammy Zonker on How to Retain Major Donors

From First Gift to Forever Partner Written by major gift strategist Tammy Zonker, President of Fundraising Transformed and the Modern …

Fine-tune your strategy with fundraising resources

The Major Gift Fundraising Workbook

The Major Gift Fundraising Workbook

Whether you’re building a new major gift program or fine-tuning an established one, The Major Gift Fundraising Workbook is designed …

See how our clients achieve major gift success

Hillel Building

UW Hillel

This foundation is affiliated with a university and uses Consistent Recording of Fundraising Activity to Achieve Success with their $14
Athenaeum Philadelphia

The Athenaeum of Philadelphia

The Athenaeum of Philadelphia is an independent member-supported library and museum that engages members, scholars and the interested general public to join
House of Ruth

House of Ruth

House of Ruth has provided housing and supportive services for abused women and children in Washington D.C., and the metropolitan

Frequently Asked Questions

1. What is major gift fundraising?


2. How much is typically considered a major gift?


3. What distinguishes major gift fundraising from other types of fundraising?


4. How do you identify potential major donors?


5. What’s the role of donor stewardship in major gift fundraising?


6. Is major gift fundraising only for large nonprofits?


Get your copy of How to Discover and Engage Major Donors

Find out how major donors give and how you can engage them in this insightful guide.